As a creative, you have something unique to offer the world, whether it’s a clothing line, a jewelry collection, a boutique interior design firm, a local restaurant or a photography company. And yet communicating (or even figuring out) what’s so special about your business keeps you stuttering your way right out of the deal or sale.
THE SOLUTION? Brand Meets Creative's strategy sessions for creative entrepreneurs.
Let us help you to identify what’s extraordinary about your business and how to positon yourself in the market with the right branding strategy for the right audience.
How much is your lack of clarity costing you or your business?
Take advantage of one of three (3) distinct strategy offerings!
ABOUT BMC STRATEGY
We arm you with a strategy to set you apart in today’s competitive entrepreneurial market.
We offer insight into the distinct offerings and value you bring so you can articulate your brand and vision with confidence.
We make sure that you get the deal instead of your competitor.
Whether you are just exploring an idea, launching a startup, been in business a few years and are a pro, or an expert that is looking to scale and take your business to the next level, we have the right session for you.
It’s that burning question that makes every entrepreneur inwardly cringe. You know how talented and brilliant you are, but when you have to tell the world what you do, what value you bring and what makes you different from the other (fill in the blank) next door, you stutter your way right out of the deal or sale.
This is the deep dive. We do all of the work and perform a comprehensive brand and market analysis and strategy focused on implementation and execution.
Includes a full brand audit, brand/marketing assessment, visual identity, and a customized, actionable plan for your business.
This is the ideal introductory session. Essential for the creative with an idea or concept who needs to flesh out what it will take to bring it to market.
We will define the essentials for your product and brand and identify your next steps.
Brand Strategy Development
Full Custom Brand Strategy
90 Minute Strategy
You have a product or service and now you need the tools to develop it.
Over three sessions, we will work with you to define the strategy to bring your vision to life.
You’ll walk away with exactly what you need to do to launch, including your core message.
Establish A Strategy for Growth
Depending on the session you choose, you will:
Create an Action Plan to Implement Next Steps
Define Your Brand, Vision and Goals
Identify Your Target & Niche Markets
Assess, Audit & Detox Your Brand
Determine Vehicles for Change & Appropriate Modes of Communication
Ricki Peltzman - Owner,
Upstairs on 7th
"Knowledgeable, trustworthy, and strategic are the immediate words that come to mind when I think of Elaine Mensah. She is truly a person that can visualize where your organization is, and where it is headed based on its strengths. Elaine is able to assist companies in steering their business towards the growth and development they desire. Exactly what every creative business owner needs for immediate results."
"Elaine Mensah worked with our company, Drukker Designs, LLC to assist us with our brand audit and develop growth strategy. Ms. Mensah was instrumental in assessing and improving our marketing strategy, her consulting services were of great value to our brand. Elaine is a delightful human being who is very pleasant to work with."
Aba Kwawu – President,
Robin Fisher - CEO & Chief Stylist, Polished Image & Style
"As a seasoned marketer, I was very familiar with branding and strategy as we are charged with these tasks for our clients. However, it took the creative genius of Elaine Mensah to help me take a step back and evaluate our positioning and strategy. Her insights helped us take our concepts to the next level."
"BRAND MEETS CREATIVE is a firm that I’ve enjoyed working with. They consistently provide creative solutions to everyday business challenges and they are my go-to firm for brand advice and new trends."
Alla Druker - President,
Drukker Designs, LLC
AS EXPERIENCED BY
Your strategy sessions will be led by BRAND MEETS CREATIVE founder, strategist and entrepreneur Elaine Mensah.
ABOUT THE COMPANY
Elaine Mensah is a Washington, DC based entrepreneur & creative strategist with 15 years of a unique blend of communications, branding, technology, and entrepreneurial experience.
She is a former senior level Management Consultant with top firms including Deloitte LLC, BearingPoint, and Unisys. She also worked as Outreach Coordinator at US Small Business Administration and is the former Regional Director of Fashion Group International Greater Washington DC Region. She is also the writer, director & producer of fashion documentary "The Politics of Fashion: DC UNBOXED", Creator & Author of #TheFashionSource: The Ultimate Guide to Fashion in DC, and an Adjunct Professor at American University's Kogod School of Business.
She was recently nominated as a marketing and advertising finalist for DC Inno's 50 on Fire and since 2011, has been named one of DC's most influential under 40 by Washington Life Magazine's "Young & The Guest List." She has been featured in various media including Washington Post’s Fashion Washington, Washington City Paper, Capitol File Magazine, Fox 5 DC, WUSA9 Great Day Washington, WJLA's Good Morning Washington and more.
She has a Bachelor's degree in Law and Society from American University and a Masters in Communication, Culture and Technology from Georgetown University. Follow her on Twitter & Instagram @ElaineMensah.
Founded in 2008, BRAND MEETS CREATIVE is a brand consultancy for creative brands and entrepreneurs.
We specialize in strategies, solutions, and tools that merge a brand's purpose with their creative vision.
We tell the world who you are and what you do—distinctly.
We position your brand to standout.
We are driven by our mission to clarify your vision, intent, and purpose and bring it to life.
Follow us on Instagram & Facebook @brandmeetscreative and on Twitter @brandmcreative.
BRAND MEETS CREATIVE
5335 Wisconsin Ave. NW Suite 440
Washington, DC 20015
Copyright 2017 © BRAND MEETS CREATIVE